Search engine optimisation (SEO) is a method of moving your site above competitor sites on search engines such as Google and Yahoo.
Sustainable, white hat SEO is the most important part of any website’s marketing strategy. It’s the platform on which any long term, successful internet business can work and is at the core of all our product innovation. We’ve developed a sustainable service at a fraction of the cost normally associated with high quality SEO that enables any business, no matter how big or small, to feel the benefit.
Step 1. The on-site assessment
We make sure your site is relevant to your search terms and search friendly. Using a unique piece of software called the SEO analyser, we’re able to re-enact what a search engine does when it crawls your site. The full results and what needs to be done will be included within your first report. Any changes that we recommend will take either you, or our web designer, no longer than an hour to complete. You’re also given direct access to the SEO analyser tool within your own control panel.
Step 2. Search engine and directory submission
We submit your site to every major search engine. Search engine submission is a process of letting the search engines such as Google and Bing, know that your website needs to be crawled over and indexed. We will also submit your site to a list of carefully selected directories. This will help lift the overall profile of your website and at the same time create some direct relevant traffic. We repeat this process every 3 months in order to refresh your content.
Step 3. Link exposure
Link exposure, previously known as link building, is generally considered the most important on-going part of an SEO campaign. Your ranking across all the major search engines is based on the number of other websites that link back to your site. These are called backlinks, and the more backlinks your site has, the higher it will be ranked. Unlike link building, link exposure is 100% white hat because our partner webmasters will only place a back link if they feel a site has relevance. This combined with the frequency that we aim for, which is between 100 and 300 back links every quarter, means you have no chance of being penalised by any search engine.
We’ve already achieved tremendous results for our clients and with prices starting at only £99 per month with no minimum contract, we can work with you to create a bespoke package that is tailored for your business.